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A Response to: Six Reasons It's Time for Brands to Replace Stock Photos With User-Generated Content

5 days ago   |   By Peta Pixel

Recently I came across a blog post that essentially blamed professional photographers for creating boring stock photos, and that boring stock photos are the key reason that companies should be using User-Generated Content.
To sum up: stock photos are bad/boring, therefore companies and marketers are forced to look elsewhere. Deep into the article, we get this gem:
People whose work is used don't merely provide high-quality content for free; after being invited to take part in a campaign, they tend to also often become its biggest cheerleader.
The author's conclusion : giant wealthy...
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